The Attention Index
Every day, Minute Hand reads the specialist watch press and counts how many outlets covered each release. Price indexes measure what collectors pay. This measures what the industry decided was worth writing about, which moves first.
Most covered this week
29 Oct to 04 Nov, the last seven complete days, counted once per outletBased on coverage from A Collected Man, Deployant, Escapement, Fratello, Horbiter, Microbrand Watch World, Monochrome, Oracle Time and 11 more. Counts are recorded daily and never revised.
Most covered today
Outlets per storyBrand attention, 7 days
Distinct outlets per brand. Independents carry a visibility weight of 1.6
05
Laurent FerrierIndependent
3
07
Farer
4
10
MoserIndependent
2
11
H. Moser & CieIndependent
2
14
PS Horology
2
15
Kiwame
2
Brand attention, 30 days
The longer view
05
Hublot
11
14
UrwerkIndependent
5
Movers
Outlets per brand, last 7 days against the 7 beforeGaining
▲
Louis Erard
+6
1 to 7
▲
Glashütte Original
+5
0 to 5
▲
Farer
+4
0 to 4
▲
Christopher Ward
+3
0 to 3
▲
Audemars Piguet
+3
3 to 6
▲
Laurent Ferrier
+3
0 to 3
▲
Casio
+3
0 to 3
▲
Bell & Ross
+2
0 to 2
Slipping
▼
A. Lange & Söhne
-8
8 to 0
▼
Tissot
-5
6 to 1
▼
Breitling
-3
3 to 0
▼
Hanhart
-2
2 to 0
▼
Tudor
-2
2 to 0
▼
Svea Atelier
-2
2 to 0
▼
Doxa
-2
2 to 0
▼
Nomos
-2
2 to 0
Method
Minute Hand reads the RSS feeds of the specialist watch press each morning. Each article is matched to the specific watch or topic it covers, and articles about the same subject are grouped together. The coverage count is the number of distinct outlets that published on that subject. Counts are recorded daily and never revised.
This measures editorial attention only. It is not a price index, and a high count does not imply a watch is a good buy. Press attention and market value are related but distinct signals.